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Ground Zero for the Personal Computer Industry: 1977's West Coast Computer Faire
Apple. Commodore. Zilog. Osborne. MITS. An event like no other.
June 03, 2024
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On April 16, 1977, something amazing happened. An even that would shape the personal computer industry for years to come…

The first “West Coast Computer Faire” kicked off in San Francisco, California.

Organized by Jim Warren (editor of “Dr Dobb’s Journal of Calisthenics and Orthodontia” — the original name of the legendary “Dr Dobb’s Journal”) and Bob Reiling (editor of “The Homebrew Computer Club Newsletter”).

The cover of the February 1977 issue of The Homebrew Computer Club Newsletter - courtesy of the DigiBarn Computer Museum

The event was also promoted — with a full page spread — in the December, 1976 issue of BYTE Magazine.

The list of companies, magazines, and computer clubs already confirmed to be attending — a full 4+ months before the event — reads like a who’s who of luminaries and pioneers in the world of personal computing.

Apple Computer (listed as Apple Computers), Zilog, MITS, Osborne, MOS, and so many more.

Boy howdy, word spread quickly.

Over 12 Thousand people attended the first Computer Faire — more than double the number planned for — making this the largest event in computer history up to this point (by a long shot).

Jim Warren, one of the organizers of the event, recalls that first day this way:

“We had these lines running all around the [CENSORED]ing building and nobody was irritated. Nobody was pushy. We didn’t know what we were doing and the exhibitors didn’t know what they were doing and the attendees didn’t know what was going on, but everybody was excited and congenial and undemanding and it was a tremendous turn-on. People just stood and talked—‘Oh, you’ve got an Altair? Far out!’ ‘You solved this problem?’ And nobody was irritated.”

Introduction of the Apple ][

By nearly every account of the event, the Apple II was the computer that generated the most excitement and the largest crowds. People were truly excited to see an Apple II in action for the first time.

The event was dramatized in the film “The Pirates of Silicon Valley”, which contained the following scene depicting the moment the doors opened, on the first day of the West Coast Computer Faire:

While that’s obviously all been exaggerated for dramatic effect, this does appear to be (based on every account I’ve heard) a somewhat accurate retelling of that particular moment in time. And did, in fact, include Steve Jobs, Steve Wozniak, Bill Gates, and Paul Allen (along with so many others).

To say the Apple II introduction was a hit would be a mammoth understatement. The very next month, Wozniak would publish a detailed introduction to the Apple II in the May issue of BYTE Magazine… and the Apple II line would go on to sell close to 6 million computers and be in production for almost 17 years. (Making it one of the longest produced personal computer lines.)

If this moment in history had not occurred… would Apple (then “Apple Computer”) even exist today?

Introduction of the Commodore PET

The Apple II wasn’t the only computer introduced that day which was powered by the MOS 6502 CPU…

Commodore Business Machines — which had just recently purchase MOS (the company behind the 6502 processor) — was unveiling the Commodore PET 2001:

Who was there to do the unveiling? None other than Chuck Peddle, himself — the main designer of the 6502 CPU and the Commodore PET. Absolute legend.

The crowds weren’t quite as excited about the PET as they were the Apple II, however. The color graphics and sound of the Apple II really grabbed the attention of the conference goers (the PET only had a monochrome screen).

Just the same, the Commodore PET series laid the groundwork for the VIC-20 and Commodore 64 (which would become the best selling computer model of all time, moving upwards of 17 million units).

Fun bit of trivia: Commodore was this close to purchasing Apple Computer outright before all of this took place. Commodore decided to not go through with the purchase and, instead, built their own computers based on the 6502.

There surprisingly few pictures…

One thing about many of these early — and historically significant — events in computer history: Not a lot of pictures.

The 1977 West Coast Computer Faire, despite being the largest Personal Computer event to have occurred — with thousands in attendance — is no exception to that rule. In fact, many pictures that are often passed off as “Steve Jobs at the 1977 Computer Faire” are actually from later years. The same is true of Bill Gates and Paul Allen (who also attended in the years that followed).

Some of the best, verifiable pictures (although low resolution) came from an article on the 1977 event in Creative Computing Magazine (lovingly preserved by AtariArchives.org). Which I highly recommend reading as an in-person account of this legendary event.

 
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Well, that settles that, then! Guess I won't be contributing to openSUSE! 🤣

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"Andreas Kling creator of Serenity OS & Ladybird Web Browser" - Lunduke’s Big Tech Show - September 13th, 2023 - Ep 044

This episode is free for all to enjoy and share.

Be sure to subscribe here at Lunduke.Locals.com to get all shows & articles (including interviews with other amazing nerds).

"Andreas Kling creator of Serenity OS & Ladybird Web Browser" - Lunduke’s Big Tech Show - September 13th, 2023 - Ep 044
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Not at all nerdy, but I saw this on Substack and it gave me a chuckle. Consider it a friendly reminder to always proofread what you write, lol.

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Anybody running Omarchy on Framework computers and need help adding hibernation?

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Tea App Clone Exposes Driver’s Licenses
Last month the Tea App exposed 60 GB of personal data (including the government ID of users). Now a clone "TeaOnHer" App did the exact same thing. The future is stupid.

Last month, we saw the massive data breach of the “Tea App” — a smartphone app for women to talk about men they don’t like — resulting in over 60 GB of personally identifiable data leaked out to the public. Stuff like selfies and pictures of drivers licenses.

Well, it didn’t take long for a “TeaOnHer” App to appear — with the same basic functionality, except this time for men to talk about women they don’t like.

 

And, of course, the developer of “TeaOnHer” made the same basic mistake that the “Tea App” made: They permanently stored a ton of personal information. Including, once again, divers licenses.

You can already see where this is going.

Driver’s Licenses Everywhere

Almost as soon as the “TeaOnHer” app went live, writers for TechCrunch went looking to see if they could easily access any of that data. Because wouldn’t that be crazy if a copy-cat app made the exact same kind of security mistakes as the app it was copying?

What TechCrunch found was that it took no more than around 10 minutes for them to begin accessing pictures of drivers licenses of user accounts.

 

10 minutes!

With a bunch of the usual suspects of bad security being involved: unprotected file storage (in this case, Amazon), public API documentation, and a lack of secured API calls.

Now, unlike the “Tea App” breach — which resulted in massive archives of personal data published all over the web — it isn’t known if these vulnerabilities actually resulted in significant data archives getting out there in the wild.

But, as the writers at TechCrunch put it, “The bugs were so easy to find that it would be sheer luck if nobody malicious found them before we did.”

There’s a Lesson Here… But it Won’t Be Learned

Sure, this “hack” of the “TeaOnHer” App was easy — as was the hack of the “TeaApp” before it. Both of those systems were comically insecure.

But, the reality is, no complex online system is truly secure.

Have a website or App which stores (and publishes) user data? It can be hacked.

And, if there is sufficient interest in obtaining whatever data is being stored, not only can it be hacked… but it will be hacked.

The HaveIBeenPwned site, alone, has documented close to 15 Billion (with a B) accounts which have not only been breached… but reported and (often) made available in some way.

 

And that 15 Billion is only the breached accounts which we know about.

Anyone who works in IT can tell you that the vast majority of data breaches are never discovered. And the majority of those which are discovered… are never disclosed publicly.

Considering that the current population of the Earth is roughly 8 Billion, it’s safe to assume that every single adult on Earth, with an Internet connection, probably has several breached accounts already.

With the frequency, and size, of such data breaches increasing.

Should these Tea Apps have had better security? You bet your tuchus. From the looks of things neither developer spent any significant time trying to implement even the most basic security precautions.

For Pete’s sake, at least try to slow the hackers down a little.

But the real problem here is not the total lack of security — even “good” security can (and will) be overcome.

No.

The real problem is the type of data being permanently stored, in an Internet accessible way, by these services. If a service is likely to be breached (and any significant service is), a key goal is to limit the amount of data which a hacker can gain access to.

Here are a few good rules of thumb when dealing with data being stored on an Internet accessible server:

  • Do not store any more data, at any given moment, than is 100% necessary.

  • If previously stored data is no longer needed, delete it. Completely. Not “flagged” for deletion. Actually deleted.

  • Whatever data you are storing should be encrypted whenever possible.

  • If sensitive personal data absolutely must be stored, for legal and regulatory reasons, consider physical archives stored in a secure location instead of an Internet connected server.

  • And, of course, don’t use unprotected (or barely protected) “cloud” file storage like the numbskull developers of these “Tea” apps did. That never ends well.

Simple guidelines which, if followed, could significantly reduce the negative impact of inevitable data breaches.

But, of course, few online services — big or small — will follow such guidelines. They will continue expanding the quantity of data they store on increasingly complex systems.

Which means we’ll see more and more data breaches — containing an ever increasing amount of personal data.

Welcome to the future.

The stupid, stupid future.

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Linux Foundation’s New Banned Words: Hung, Pow-wow, & Sanity Check
The Academy of Motion Picture Arts & Sciences, Netflix, Apple, & Intel teamed up with The Linux Foundation to say "don't use HUNG when talking about software."

The Linux Foundation has announced the release of a new “Inclusive Language Guide” — which adds a handful of new words you are not allowed to say.

And it’s even more ridiculous than you might expect.

 

This new “Inclusive Language Guide” is designed to “drive a more diverse, equitable, and inclusive culture” (read: DEI) and to replace “offensive language” with “acceptable language”.

Past iterations of the “Inclusive Language Guide” included “Socially Charged” words such as “Master / Slave”, “Black / White”, and even “Owner”.

This new revision officially adds “Pow-wow” to that list of death-causing words.

 

Of course, any “gendered language” remains firmly off limits. “Manpower”? Can’t say that. And definitely don’t use “gendered” pronouns like “he” or “she”.

Doing so is literally genocide.

 

Which brings us to my favorite new additions (to the “Ableist” and “Violent” language sections of the list).

  • Sanity Check

  • Dummy

  • Hung

That’s right. You can’t use the word “hung” anymore.

 

I deleted 3 different titles for this story containing the word “hung”. They were all very entertaining and very inappropriate. I would like credit for the restraint I am showing right now.

As crazy, insane, and abnormal (see what I did there?) as this list of “bad” words is… what’s even stranger is the group behind it.

This is a joint project between The Linux Foundation and — wait for it — the Academy of Motion Picture Arts & Sciences. Yes. The one that produces the Oscars.

 

The two organizations teamed up to create the Academy Software Foundation.

Which, apparently, ran out of worthwhile things to work on… and, instead, chose to add “hung” to a “don’t use this word in the software industry” list.

That organization also worked with the Alliance for OpenUSDanother Linux Foundation Project — to publish this list.

 

Who, exactly, is responsible for making all of this happen at the Alliance for OpenUSD?

Pixar, Nvidia, Adobe, Autodesk, and Apple.

 

And the leadership over at the Academy Software Foundation includes companies like Netflix, Sony, Adobe, Intel, Microsoft, and Epic Games.

 

Right about now you may be wondering why Epic Games and Amazon is so worried about you using the word “hung”.

I don’t have an answer for you.

It’s weird.


Thanks to all of the subscribers to The Lunduke Journal for making this work possible — without taking a single dime from Big Tech (or running a single ad). Check Lunduke.com for all the ways you can get the articles, podcasts, and videos.

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